The Fame Foundry Marketing Minute
The rules for getting and keeping customers have changed. Learn how to get ahead in today’s marketplace with tips, tactics and practical advice from Fame Foundry, the trustcasting agency specializing in intelligent marketing and web development.
127 - Understanding Web culture: Web time is real time

In today's episode, our series on Web culture continues with the first fundamental aspect that you must understand in order to promote your business successfully: the Internet collective functions at the speed of life.

Direct download: FFD_ep127.mp3
Category:podcasts -- posted at: 12:32am EDT

126 - Understanding Web culture: Introduction

Today there exists an enormous divide between those that know and participate in the culture of the Web and those that do not. In today's episode, we're kicking off our series on the fundamental aspects of Web culture that must be understood in order to promote well-founded long-term business growth.

Direct download: FFD_ep126.mp3
Category:podcasts -- posted at: 12:31am EDT

125 - Get away

As an entrepreneur, you're probably in the habit of sacrificing your personal time to help your company grow. In today's episode, we'll make a case for why it can actually be more beneficial to your business for you to take a break from the daily grind.

Direct download: FFD_ep125.mp3
Category:podcasts -- posted at: 12:29am EDT

124 - "No" is not a four-letter word

Saying "no" to a client or prospect might actually be one of the best things you could ever do. In today's episode, we'll shed some light on this apparent paradox.

Direct download: FFD_ep124.mp3
Category:podcasts -- posted at: 12:27am EDT

123 - If Martha can Tweet, so can you

Martha Stewart takes five minutes a day to tweet, and she has won a legion of nearly two million followers as a result. In today's episode, we'll reveal the queen of "Good Things"'s secret to success for using social media to drive business growth

Category:podcasts -- posted at: 12:29am EDT

122 - No medals for multitasking

In today’s 24/7 world of business, it's commonly accepted wisdom that the more things you are doing at once, the better. In practice, this is simply not true. In today's episode, we'll tell you why multitasking can actual hurt - rather than help - your productivity.

Direct download: FFD_ep122.mp3
Category:podcasts -- posted at: 1:26am EDT

121 - The virtual revolution: The middle ground

Does the idea of giving up your office make you nervous? As our series on the virtual revolution concludes today, we'll introduce you to virtual offices, a best-of-both-worlds solution that offers many of the perks of a traditional office without the crushing overhead

Direct download: FFD_ep121.mp3
Category:podcasts -- posted at: 12:52am EDT

120 - The virtual revolution: The virtual toolbox

In today's episode, our series on the virtual revolution continues with a run-down of the basic necessities that will help keep your virtual company running smoothly.

Direct download: FFD_ep120.mp3
Category:podcasts -- posted at: 12:51am EDT

119 - The virtual revolution: Go, team, go!

Fostering good collaboration among virtual teams is all about having the right tools for the job. As our series on the virtual revolution continues in today's episode, we'll review some cost-effective solutions to keep remote employees working together as seamlessly as if they were under the same roof.

Direct download: FFD_ep119.mp3
Category:podcasts -- posted at: 12:44am EDT

118 - The virtual revolution: Let's talk about communication

For the virtual company, internal communication can take many shapes and forms, from phone calls and e-mails to instant messages and video chats. As our series on the virtual revolution continues, we'll examine how to ensure that no matter the vehicle, communication remains positive and productive.

Direct download: FFD_ep118.mp3
Category:podcasts -- posted at: 12:53am EDT

117 - The virtual revolution: Remote management

The task of managing employees who are scattered across many different locations may seem daunting, but it's not as difficult as you might think. In today's installment in our series on the virtual revolution, we'll explore how traditional management practices and policies can evolve to foster a highly productive nontraditional work environment

Direct download: FFD_ep117.mp3
Category:podcasts -- posted at: 12:52am EDT

116 - The virtual revolution: It begins and ends with trust

Trust is the cornerstone of the virtual company. Find out why, as we continue our series on the virtual revolution.

Direct download: FFD_ep116.mp3
Category:podcasts -- posted at: 12:35am EDT

115 - The virtual revolution: Are you ready to join in?

Taking your company virtual is great in theory. However, before you make the leap, you must be sure it's a good fit for you, your employees and your clients

Direct download: FFD_ep115.mp3
Category:podcasts -- posted at: 12:27am EDT

114 - The virtual revolution: Is your office killing your business?

The benefits of going virtual add up to real dollars and cents

Direct download: FFD_ep114.mp3
Category:podcasts -- posted at: 12:25am EDT

114 - The virtual revolution: Is your office killing your business?

The benefits of going virtual add up to real dollars and cents

Category:podcasts -- posted at: 12:25am EDT

113 - We the media

The launch of the iPhone 4 has been a remarkable case study in the nature of today's media and the ways and speed at which information spreads

Direct download: FFD_ep113.mp3
Category:podcasts -- posted at: 12:24am EDT

112 - SEO 101: No end in sight

Google never sleeps, and neither should you. Find out why in this final episode in our "SEO 101" series.

Direct download: FFD_ep112.mp3
Category:podcasts -- posted at: 1:34am EDT

111 - SEO 101: Know where you stand

How can you know where you want to go without knowing where you are? In today's installment of our "SEO 101" series, we'll explore the importance of analytics

Direct download: FFD_ep111.mp3
Category:podcasts -- posted at: 6:34pm EDT

110 - SEO 101: Restraint is a virtue

For every strategy and tactic we’ve outlined so far in our "SEO 101" series, one common ground rule applies: don't take it too far. In today's episode, we'll examine what SEO excess can cost you.

Category:podcasts -- posted at: 2:14am EDT

109 - SEO 101: Link up

Still not seeing the kind of search results you'd like? The missing link might be just that: missing links. Our "SEO 101" series continues today with a look at the importance of inbound links

Direct download: FFD_ep109.mp3
Category:podcasts -- posted at: 1:58am EDT