The Fame Foundry Marketing Minute
The rules for getting and keeping customers have changed. Learn how to get ahead in today’s marketplace with tips, tactics and practical advice from Fame Foundry, the trustcasting agency specializing in intelligent marketing and web development.
086 FF Rewind - Top 10 tips of the quarter: Plug into the greater Web marketing universe

In today's episode, our review of our most popular tips continues with one of the 10 commandments of web development for business: plug into the greater Web marketing universe.

Direct download: FFD_ep086.mp3
Category:podcasts -- posted at: 12:01am EDT

085 - FF Rewind - Top 10 tips of the quarter: Commit to constant innovation

Our review of our most popular tips continues today with a look at the relationship between innovation and customer loyalty. Today's happy customer can be gone tomorrow if you don’t make an investment in staying relevant and meeting their needs.

Direct download: FFD_ep085.mp3
Category:podcasts -- posted at: 12:07am EDT

084 - FF Rewind - Top 10 tips of the quarter: Once you've captured their attention, don't betray their trust

Today we continue reviewing our most popular tips to date with advice on how to protect the relationships you build in virtual communities, from our series on trustcasting in the Web marketing universe.

Direct download: FFD_ep084.mp3
Category:podcasts -- posted at: 4:05pm EDT

083 - FF Rewind - Top 10 tips of the quarter: Playing the numbers game

Today, as we continue reviewing our most popular tips to date, we revisit how good data drives a successful marketing partnership.

Direct download: FFD_ep083.mp3
Category:podcasts -- posted at: 12:01am EDT

082 - FF Rewind - Top 10 tips of the quarter: Propel visitors through your site

In today's episode, our review of our most popular tips continues with one of the 10 commandments of web development for business: propel visitors through your site.

Direct download: FFD_ep082.mp3
Category:podcasts -- posted at: 1:01am EDT

081 - FF Rewind - Top 10 tips of the quarter: A little humility goes a long way

Today we continue our review of our most popular tips to date with a look at how humility, honesty and, yes, even admitting to your mistakes can work in your favor to build trust when addressing customer issues.

Direct download: FFD_ep081.mp3
Category:podcasts -- posted at: 12:01am EDT

080 - FF Rewind - Top 10 tips of the quarter: Remove obstacles to sales

Since the Fame Foundry Daily Tips for Business Growth podcast launched in February, we've covered a lot of ground, from trustcasting to web development for business to tribes in today's marketing. Over the next few episodes, we'll review 10 of our most popular tips to date. First up: how to remove obstacles that may be interfering with sales. As incredible as it may seem, you may be sending a message to your customers that you don't want their business.

Direct download: FFD_ep080.mp3
Category:podcasts -- posted at: 12:37am EDT

079 - Tribes in today's marketing: There's no shame in being small

Tribes have turned the tables of business growth in favor of small businesses. Find out why this is the case in the final installment of our series on tribe's in today's marketing

Direct download: FFD_ep079.mp3
Category:podcasts -- posted at: 4:04am EDT

078 - Tribes in today's marketing: Tribes crave ideas

If you find that what you’re doing doesn't light a tribe on fire, it's time to invest in the white space of creating ideas. But not just any idea will do. Find out what defines a truly great idea as our series on tribes in today's marketing continues.

Direct download: FFD_ep078.mp3
Category:podcasts -- posted at: 1:47am EDT

077 - Tribes in today's marketing: Setting your tribe on fire

Another aspect of reshaping your business around your tribe is finding a way to inspire them. Discover what it takes to set your tribe on fire, as our series on tribes in today's marketing continues.

Direct download: FFD_ep077.mp3
Category:podcasts -- posted at: 2:13am EDT

076 - Tribes in today's marketing: Letting go and following the tribe

"The customer is king" is the age-old mantra of business. Find why adhering to this principle is more important today than ever, as our series on tribes in today's marketing continues.

Direct download: FFD_ep076.mp3
Category:podcasts -- posted at: 1:49pm EDT

075 - Tribes in today's marketing: Listen, learn and integrate

The truth hurts. It can also be the key that unlocks the potential for unprecedented growth. Find out how in today's installment of our series on tribes in today's marketing.

Direct download: FFD_ep075.mp3
Category:podcasts -- posted at: 1:01am EDT

074 - Tribes in today's marketing: Know thy customer, the tribe way

If there is one thing that tribe marketing affords today's business, it is the ability to identify, engage and lead the community of customers that exists around it.

Direct download: FFD_ep074.mp3
Category:podcasts -- posted at: 4:25am EDT

073 - Tribes in today's marketing: Shaping business for the tribe

As our series on tribes in today's marketing continues, we shift our focus to how the influence of tribes extends beyond promotion to shape how business grow and evolve.

Direct download: FFD_ep073.mp3
Category:podcasts -- posted at: 3:50am EDT

072 - Tribes in today's marketing: Rule the tribe

The process and path to tribe leadership are unique for each community. However, all tribe leaders posses certain qualities that allow them to ascend to the top. Find out what these are in today's installment in our series on tribes in today's marketing.

Direct download: FFD_ep072.mp3
Category:podcasts -- posted at: 1:01am EDT

071 - Tribes in today's marketing: Becoming a member of the tribe

Membership doesn’t begin the day you start participating in the conversation. In today's installment in our series on tribes in today's marketing, we'll examine what you must do to earn the respect of the tribe in order to become one of them.

Direct download: FFD_ep071.mp3
Category:podcasts -- posted at: 3:59am EDT

070 - Tribes in today's marketing: Interest-based tribes vs. relationship-based tribes

So far in our series on tribes in today's marketing, our focus has been primarily on interest-based tribes, which form when people connect around a shared passion. However, social media allows for a new type of connection and thus a new type of tribe - one that forms based on the relationships of its members to each other.

Direct download: FFD_ep070.mp3
Category:podcasts -- posted at: 1:26am EDT

069 - Tribes in today's marketing: Locating your tribe

Where does your tribe live, meet and converse? Unfortunately there are no road signs pointing the way, but there are some other clues to guide you. That's our focus today as our series on tribes in today's marketing continues.

Direct download: FFD_ep069.mp3
Category:podcasts -- posted at: 1:25am EDT

068 - Tribes in today's marketing: Identifying your tribe

Business growth today is achieved today by identifying, understanding, joining and leading the tribes that are relevant to your business and your bottom line. In today's episode, our series on tribes in today's marketing continues with step one: identifying your tribe.

Direct download: FFD_ep068.mp3
Category:podcasts -- posted at: 12:42am EDT

067 Tribes in today's marketing: Making the connection

What's the connection between tribes and your bottom line? That's the question at the center of today's installment in our series on tribes in today's marketing.

Direct download: FFD_ep067.mp3
Category:podcasts -- posted at: 2:31am EDT

066 - Tribes in today's marketing: Marketing in a tribe-driven world

In an era when the economy is ruled by tribes of highly interconnected and informed consumers, trust rules the marketplace. Learn how this new paradigm has redefined the rules for business growth, as our series on tribes in today's marketing continues.

Direct download: FFD_ep066.mp3
Category:podcasts -- posted at: 2:46am EDT